TRUE TOWEL classic HOTEL Grand Bath Premium Imabari Towel, (Navy)

[Imabari Towel Brand Certified] A bath towel certified by the Imabari Towel Brand, a mark of. [Luxury Towel] With 100 years of experience, TRUE TOWEL is the result of carefully applying the techniques we've honed to create towels for luxury hotels. [Authentic Hotel Towels] For those disappointed with affordable hotel-quality towels, these are the hotel towels you've always dreamed of. They combine durability to withstand repeated washing in hotels with a feel. [Features of the HOTEL series] Supple, soft, and smooth to the touch. Made with Supima cotton, a premium cotton with long fibers, a lustrous finish, and a soft texture. absorbency, and the voluminous pile is also a distinctive feature. The surface of the yarn is burned with gas during spinning to minimize lint shedding. [Pure Water] The "washing process" is essential for finishing towels. TRUE TOWEL does not use the industrial water commonly, but instead generously uses pure groundwater from the Shikoku Mountains and Mt. Ishizuchi (clean and safe water that can even be drunk). [Washing Process] Using pure soap and natural spring water, the fabric is meticulously washed over time, resulting in a natural color and an soft feel that eliminates the need for fabric softener. [Country of Origin] Japan (Imabari) Made using yarn spun in Japan, and manufactured in Imabari, one of the world's leading towel production areas. [Size and Material] 76 x 160 cm, approx. 750 g, 100% cotton Celebrating 100 years in business, TRUE TOWEL is the result of meticulously applying the techniques honed over centuries of creating towels for luxury hotels. The phrase "making things carefully and without cutting corners" is simple, but it represents a DNA cultivated over many years. A genuine feel that needs no embellishment. That is the "real towel = TRUE TOWEL" that Masaoka Towel has arrived at. We have poured our accumulated hotel towel manufacturing techniques into this product. Meeting the consistently high standards demanded by famous brands and first-class hotels, each and every thread is carefully crafted, resulting in a durable towel with a finish that maintains its texture even after washing. Overturning the image of traditional hotel towels as "sturdy but a little stiff," TRUE TOWEL maintains its feel while offering a softness and gentleness that is unique to this brand.